"Don't be cliché." this is one of the don'ts on the art-making criteria when artists start brainstorming their ideas for their artwork, but this is one of my main two components that is included in art practice. Dos and Don'ts are the main two components that I always have in my artwork. I focus on expressing what is essential in our world that we become unsensible because we heard it so many times and think that it's cliché. But I don't spoon-feed the message behind the work to the audience to keep cause curiosity, which is one of the dos on the art-making criteria.
My work's visual aspect will attract the audience because it's familiar to them or simply because they are pleased by its aesthetics. I use a projector, light/shadow, plexiglass as my primary medium when creating my work. Even though these materials bring creative and unique outcomes in terms of the aesthetic part, they are fragile and vulnerable for the audience to engage closely. Still, the curiosity will trigger them to engage with it through simple interaction such as going close to the projected visual, and their shadow will be in the way. I employ the use of sound to trigger the emotional engagement and also to create a certain atmosphere/mood. This interaction allows the audience to be reminded of what is essential in our world, such as giving others some space, understanding, genuine kindness, etc., became so vulnerable and cliché because we are insensible.